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Channel: EyeQuant – Data Driven Design
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How accurate is EyeQuant?

Why is eye-tracking data more accurate than alternatives?  Eye movements such as the ones tracked by EyeQuant happen immediately without any conscious thought or decision – unlike qualitative methods...

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What is Eyequant?

EyeQuant is a truly unique AI that uses neuroscience to accurately simulate how people will perceive your designs before they see them. Whether you’re creating new web pages, email campaigns, mobile...

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When should I use EyeQuant?

EyeQuant can provide invaluable insight and objectivity at every stage of the design and optimization process.  Here’s how: While following the roadmap above, try asking the following questions: What...

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Frequently Asked Questions

Here’s a list of the most common EyeQuant questions.  Click on a question to learn more! Getting Started What exactly is EyeQuant? When should I use EyeQuant? Administrative Help Who should I contact...

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Understanding the Visual Hierarchy for Any Design

  We recently posted a video about identifying the most relevant content on any design.  The 3Ws Framework above helps you to pinpoint which elements should be seen first, no matter what type of page....

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Interpreting EyeQuant Results

This article is intended to help you understand the various EyeQuant results, and ways to interpret them. It also includes a few helpful hints and recommendations. To jump to a particular topic, click...

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Official Case Studies

EyeQuant has conducted some great case studies with our customers.  Have a look!  Here you can find some helpful links to articles and studies related to EyeQuant: A model of saliency-based visual...

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